Monday, 23 April 2012

Peter Saville

Peter Saville is the man behind one of the most famous album cover designs and logos in the music world. He designed the iconic album sleeve for 'Unknown Pleasures' by 'Joy Division' in 1979, since then it has been used on t shirts, souls of trainers, skateboard decks, posters and even tattoos. Even 30 years on it is easily recognized and appreciated by the youth of today. 





Many people think that the image is a diagram of a heart beat, however it is actually an the wave image from the Cambridge Encyclopedia of Astronomy (http://www.guardian.co.uk/music/gallery/2011/may/29/joydivision-neworder). 
Saville on the making of the album sleeve:  "This was the first and only time that the band gave me something that they’d like for a cover. I went to see Rob Gretton, who managed them, and he gave me a folder of material, which contained the wave image from the Cambridge Encyclopedia of Astronomy. They gave me the title too but I didn’t hear the album. The wave pattern was so appropriate. It was from CP 1919, the first pulsar, so it’s likely that the graph emanated from Jodrell Bank, which is local to Manchester and Joy Division. And it’s both technical and sensual. It’s tight, like Stephen Morris’ drumming, but it’s also fluid: lots of people think it’s a heart beat. Having the title on the front just didn’t seem necessary. I asked Rob about it and, between us, we felt it wasn’t a cool thing to do. It was the post-punk moment and we were against overblown stardom. The band didn’t want to be pop stars. " 


I love how the inspiration for the album cover came out of something as dull as an encyclopedia but fits the deep vibes of the album so well. It is such a simple design but works with the music to create something deeper, combining both senses (hearing and seeing) together. 






316 words




References:
-http://www.guardian.co.uk/music/gallery/2011/may/29/joydivision-neworder

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